Day 2 - Agenda

Friday, September 15th, 2017

7:00am–Close Exhibits Open Registration
8:00am - 8:30am Opening Ceremonies – hosted by T.C. Doyle, Sr. Content Director at Penton Technology,
Join our host T.C. as he sets the stage for the event with opening remarks
BUFFET BREAKFAST SERVED
8:30am - 9:15am #12 Keynote Address: "How The Channel Is Adapting To The Changing Customer Buying Journey" Jay McBain, Principal Analyst - Global Channels at Forrester
Moderated by: T.C. Doyle, Sr. Content Director at Penton Technology
9:15am - 10:00am #13 Keynote Address: "Becoming the CRO: A Shift in Perspective" Sal Patalano, CRO at Lenovo Software
Moderated by: T.C. Doyle, Sr. Content Director at Penton Technology
10:00am-10:30am Networking Coffee Break - Sweets
10:30am-11:15am #14 "End-to-end Channel Profitability: the Next Frontier?" Cesare Rotundo, Senior Director, Product Management at Model N
Moderated by:
#15 "Social Selling is the Future of the Channel!" Chris Kenton, CEO at SocialRep
Moderated by:
11:15am-12:00pm Interactive Round Tables: Sessions 9 - 12
12:00pm-12:30pm BUFFET LUNCH SERVED IN MAIN CONFERENCE HALL
12:15pm-1:00pm #16 Keynote Address: "Navigating the Future: The 4 Megatrends Reshaping our Channel World" Vincent Brissot, Head of Channel Marketing, Demand Generation and Content Services, HP, Inc.
1:00pm-1:45pm #17 Harbinder Khera, CEO at MindMatrix
Moderated by:
#18
Moderated by:
1:45pm-2:30pm #19 "Evolution of the Services Lifecycle and the Role of the Partner"
Karl Meulema, SVP Global Channels at Riverbed
Moderated by:
#20
Moderated by:
2:30pm - 3:30pm #21 Expert Panel – 4 Channel Experts Discuss
Chaired by:
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3:30pm 4:00pm Closing Remarks hosted by: T.C. Doyle, Sr. Content Director at Penton Technology